Everett M. Rogers, PhD

The 2000 DeHaan Lecture was given by
Everett M. Rogers, PhD
Senior Vice President, GCI Tunheim

Introduction by

Dr. Ralph J. DiClemente

Chairman, Department of Behavioral

Science and Health Education

Dr. Ralph Rogers
March 21, 2000

Rollins School of Public Health

Everett M. Rogers has been teaching in universities and conducting scholarly research for the past 44 years. He is Regents' Professor in the Department of Communication and Journalism at the University of New Mexico. Currently on sabbatical, this year he is Visiting Professor in the Center for Communication Programs, School of Hygiene and Public Health, Johns Hopkins University.

Dr. Rogers is particularly known for his book Diffusion of Innovations and has conducted research projects on various aspects of the diffusion of innovations in Colombia, India, Korea, Indonesia, Thailand, Brazil, Nigeria, and Tanzania, and in Iowa, Ohio, and Kentucky. He has directed research on the technology transfer in government R&D laboratories, the role of research universities in creating and transferring technological innovations, intervention programs and cultural factors in behavior change, the role of the internet in delivering health and disease prevention information, and the effects of an entertainment-education radio soap opera on family planning adoption and HIV/AIDS prevention.

Dr. Rogers has authored numerous books on a broad range of topics, including the history of communication study, technology transfer and the rise of technopolises, media agenda-setting, and intercultural communication. He holds an honorary doctorate from Ludwig-Maximilians University in Munich and in 1998 was named the Wee Kim Wee Professor of Communication Studies at the Nanyang Technological University in Singapore.